Design Operations Manager, Content Strategy

Posted Mar 30, 2021, 16 views
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Introduction
The Design Operations Manager, Content Strategy establishes content guidelines, standards, processes, and best practices for the Product Experience Design team. They help to establish key metrics, coach and mentor writers and Content Designers, and set the standards for how we approach content strategy across the department.
About Us
Weld North Education (WNE) is a leading digital education technology company focused on developing digital curriculum and tools for K-12 students. At WNE, we focus on building the best digital curriculum capabilities and resources to enable teachers, administrators, parents, and students to benefit from innovative technologies designed to maximize potential. Our teams are creating the future of integrated curriculum and assessments to transform the way teachers teach and students learn.
A Day in the Life as a Design Operations Manager, Content Strategy


  • Oversee product experience content initiatives, including the creation of a writing style guide and voice and tone guidelines.

  • Build mechanisms for operational efficiencies, such as content intake improvements.

  • Work with the Product Experience Design (PXD) team and partner organizations to build processes, best practices, and workflows related to scalable content development, management, and publishing.

  • Establish a strong vision and direction for written content across products and platforms with key insights into industry trends and practices.

  • Work closely with the Information Architecture Design Operations Manager to ensure consistency with IA guidelines and to develop harmonious and complementary practices.

  • Conduct industry and competitive research to define the direction of our content and ensure quality experiences for our users.

  • Understand and analyze content consumption trends, user behavior, and channel preferences for diverse audiences in the education industry.

  • Provide periodic reviews of content deliverables and provide feedback to teams.

  • Partner with PXD leadership, Product Management, Engineering, SMEs, and others to create content experiences that align with customer needs.

  • Collaborate with researchers to understand how users interpret product content.

  • Work to deeply understand our customers, users, the education industry, and our products.

  • Assist with the development of success metrics and desired outcomes for written product content.

  • Implement design-thinking exercises for teams that are content-focused, on an as-needed, consultation basis.

  • Oversee the training and support of a growing team of Content Design professionals, using tools such as peer-to-peer knowledge sharing, periodic reviews of content deliverables, and design thinking exercises.


Qualifications

  • Education/Certification

  • B.A. in English, Interaction Design, Professional and Technical Communications, Journalism, Marketing, related field or comparable experience

  • Knowledge/Experience

  • 5+ years’ experience working with product content (working as a content strategist, technical writer, content writer, copyeditor, or comparable role)

  • 2+ years of managerial experience is preferred

  • Experience maintaining content style guides and voice and tone guidelines

  • Experience working with product managers, software engineers, and sales

  • Experience with Agile, Scrum, and/or Kanban methodologies

  • Experience with education and assessment a plus


Skills/Abilities

  • Excellent English grammar and spelling

  • Proficiency with MadCap Flare and Zendesk a plus

  • Ability to work on multiple projects with tight deadlines

  • Results-driven

  • Web design experience preferred (HTML, CSS)

  • Multilingualism is a plus


Knowledge/Experience

  • 5+ years’ experience working with product content (working as a content strategist, technical writer, content writer, copyeditor, or comparable role)

  • 2+ years of managerial experience is preferred

  • Experience maintaining content style guides and voice and tone guidelines

  • Experience working with product managers, software engineers, and sales

  • Experience with Agile, Scrum, and/or Kanban methodologies

  • Experience with education and assessment a plus


Compensation and Benefits
We offer competitive salaries and benefit choices. Our health & welfare benefits provide full-time employees both choice and value to meet the needs of our diverse workforce. We offer multiple health, dental, and vision plans to choose from including accident/critical illness insurance, pet insurance, identity protection, and others. We also provide (at no cost to employees) life insurance, short-term and long-term disability insurance. Paid time off benefits include PTO, holidays, volunteer time off, and paid bonding leave, among others. We contribute to an employee's 401(k) and HSA account. And to support professional growth, we offer multiple training and development programs through our in-house university.
Equal Opportunity Employer
WNE is an Equal Opportunity Employer committed to a diverse workforce, providing equal employment and advancement opportunities to all qualified individuals. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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